Making smarter decisions is impossible without the correct data at the right time, and with the proper context. Much of that formula is heavily influenced by event data.
The introduction of artificial intelligence (AI) and machine learning (ML) tools has dramatically improved both data quality and analytics accuracy.
Download this guide to learn how intelligent event data drives better demand forecasting. Understanding and predicting the impact of a wide range of scheduled and unscheduled events are essential to more brilliant demand intelligence and forecasting.